embed is the first in the world Engage-To-Earn activation protocol that allows discovering, tokenizing, and activating communities in the Metaverse.
With embed, you can monetize your engagement with your favourite brands, ne part of like-minded passion-based communities, and influence your favourite brands. Whether it´s luxury, DEFI, or just about anything else, the more you engage with embed, the more value we provide for you and your community.


⭐️ Strategy creation
⭐️ Influencers management
⭐️ Strategic marketing execution
⭐️ Content creation
⭐️ Twitter spaces
⏰ Started working: 2022 January
✅ Time worked: ongoing partnership
💻 Campaigns together: 3 months strategy, 1 month preparation & 8 months execution
<aside> 💡 Goal: To launch the product from scratch and build the waitlist prior to the release of the beta version.
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Goal: To prepare a marketing strategy for a product from scratch
Timeline: January - March
When we first started working with embed, the project had only a concept: no strategy, white paper, website, social media presence, or marketing resources besides the Founding team.
To kick things off, we spent three months on the overall strategizing of the concept, product advisory, positioning, and marketing strategy. After putting together the marketing plan, we moved to execution.
Here are the strategy deliverables: